Copyright.
- sole right to reproduce copies of your work.
Protect your ideas
- As long as we are students, we are allowed to steal.
- Leeds college of art pay a liscense so we can photocopy copyrighted elements.
- Intellectual property; refers to creations of your mind.
- 4 basic types, patents, trademarks, registered designs, copyright.
- Patent; electronic, mechanical and medicines - inventions.
- Trademark; if something has 'TM' its under investigation but if it has 'R' it has been approved and is a registered trademark.
- Heinz have their design and colour registered.
- Guinness has its glass shape trademarked as well as the liquid that goes within it.
- BP and Shell have their colours registered to them.
- Registered designs; something that appears to be new.
- Registering the arrangement of elements.
The iPhone is a registered design.
Intellectual property office registered design catologue so you can see if things have already been done.
- To register a product is £60
- Copyright; art, literature, music, animation, film, games.
- Date a record your work.
The post office and banks will stamp your work with the correct date.
If your using an image for commerical gain, it's against the law.
To secure copyright now; C 2012 Kirsty Alderson.
Keep a log of significant creations.
Publish it to a blog or start a log book.
Log the title of the piece and the location of it, as well as the date.
How long?
- Patents last 20 years.
- Trademarks and logos last forever but are renewed every 10 years.
- Design rights last up to 25 years and can be renewed every 5 years.
- Copyright lasts until 70 years after death.
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