Enterprise & Innovation; Our group/intial ideas.

In terms of the grouping for the business project I had an idea of the type of people I would like to work with, this was people with a range of different skills because I felt that this meant people were likely to have a wider range of ideas to give us the best possible chance at creating something both visually exciting but also engaging. 


Our group consists of myself, Kirsty Hardingham, Liv Chapman and Lewis Francis, we all appreciate different areas of graphic design more so than others and this meant that we could bring all these ideas together to create something that covers a range of areas. 


Our intial idea for our business came first before considering a name, this was probably more so important than the name because this is the main part that we have to present and the name could possibly work around the ideas we had for the business. The idea is that we would have a work base that had two floors to it so that the upstairs could be the design studio and we could sell work from a shop we would create downstairs. This means that you could have income in two forms because we would have clients that we would do work for in our studio and also we'd make money off the work we'd sell in our shop. We would however, possibly have to consider hiring someone to work in the shop so this would mean sharing our income out as a fifth wage. 


Some of the initial ideas we had for names came from the idea that because all our initials are KKLL (Kirsty, Kirsty, Liv, Lewis) we could create a star design.
We then came up with ideas such as star design and North star with using being a company born out of Yorkshire. Although we were still unsure about this idea, we went with it when we had to present our idea to everyone else in the class. Due to the fact we weren't altogether happy with this idea we went away and tried to come up with other ideas, some of mine were: 

Although I can't say that coming up with names is my strong point I decided to work with circles because they are continuous so this could mean the quality we give is continous and we are a circle of designers. A lot of the ideas considered the fact that we could each choose our favourite colour in the places that colour is place above so we each had our own unique part to it. 

Kirsty came up with the idea of 'the paramount collective' for a name because paramount is another word for star so our star logo idea would still apply and collective represents the fact we are a collection of styles.